Zappos — Engage
An employee engagement platform focused on building an amazing internal culture.
Client
Alia Jennifer
Year
2018 — 2019
timeline
Year
Category
Enterprise Design | Design System
understand
A diverse fun culture
Cultivating meaningful engagements is vital for the success of a company. The ability to foster connections to help boost employee retention, productivity, and create an engaging company culture.
Thus, Engage by Zappos was conceptualized — An end-to-end employee platform that engages a workforce creating a humanized culture of sharing, fun, and connectivity. Focused on fostering connections, boosting employee morale, and internal synergy.
Cultivating meaningful engagements is vital for the success of a company. The ability to foster connections to help boost employee retention, productivity, and create an engaging company culture.
Thus, Engage by Zappos was conceptualized — An end-to-end employee platform that engages a workforce creating a humanized culture of sharing, fun, and connectivity. Focused on fostering connections, boosting employee morale, and internal synergy.
Understand
A diverse fun culture
Cultivating meaningful engagements is vital for the success of a company. The ability to foster connections to help boost employee retention, productivity, and create an engaging company culture.
Thus, Engage by Zappos was conceptualized — An end-to-end employee platform that engages a workforce creating a humanized culture of sharing, fun, and connectivity. Focused on fostering connections, boosting employee morale, and internal synergy.
Identify
Metrics to Success
Utilizing the insights and identified people problems through user and stakeholder interviews. It was clear that creating a suite of products ranging including e-commerce, health and wellness, banking, etc., would be pivotal for the growth of the platform.
Utilizing the insights and identified people problems through user and stakeholder interviews. It was clear that creating a suite of products ranging including e-commerce, health and wellness, banking, etc., would be pivotal for the growth of the platform.
Understand
Metrics to Success
Utilizing the insights and identified people problems through user and stakeholder interviews. It was clear that creating a suite of products ranging including e-commerce, health and wellness, banking, etc., would be pivotal for the growth of the platform.
Key Themes
Key Themes
key objectives
Targeted Objectives
“Cultivate meaningful engagement”
Foster connections with each other through a central company network of profiles. Boosting employee morale with peer-to-peer recognition and a rewards program.
Foster connections with each other through a central company network of profiles. Boosting employee morale with peer-to-peer recognition and a rewards program.
“Collect targeted data and insights”
Reporting to show valuable insights on how employees interact with each other, how knowledge is shared, and to provide opportunities to make informed decisions on where to invest.
Reporting to show valuable insights on how employees interact with each other, how knowledge is shared, and to provide opportunities to make informed decisions on where to invest.
“Customizable platform”
A modular design component system that is customizable to each product. A system that is accessible with room for growth.
A modular design component system that is customizable to each product. A system that is accessible with room for growth.
key objectives
Targeted Objectives
“Cultivate meaningful engagement”
Foster connections with each other through a central company network of profiles. Boosting employee morale with peer-to-peer recognition and a rewards program.
“Collect targeted data and insights”
Reporting to show valuable insights on how employees interact with each other, how knowledge is shared, and to provide opportunities to make informed decisions on where to invest.
“Customizable platform”
A modular design component system that is customizable to each product. A system that is accessible with room for growth.
execute
A humanized platform
Based on weekly user feedback testing of new and existing features. It was necessary to refine the platform through an ongoing iterative process. The creation of a living design system propelled the production and weekly releases. Engage reached a 100% adoption rate by employees in
under 6 months.
Based on weekly user feedback testing of new and existing features. It was necessary to refine the platform through an ongoing iterative process. The creation of a living design system propelled the production and weekly releases. Engage reached a 100% adoption rate by employees in
under 6 months.
execute
A humanized platform
Based on weekly user feedback testing of new and existing features. It was necessary to refine the platform through an ongoing iterative process. The creation of a living design system propelled the production and weekly releases. Engage reached a 100% adoption rate by employees in
under 6 months.
Key Results
Key Results
understand identify execute repeat
understand identify execute repeat
mahalo
mahalo
mahalo
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HEROIC ©2025. All rights reserved.
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HEROIC ©2025. All rights reserved.
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